3D Product Configurator is a Game-Changer For E-Commerce

A 3D product configurator is software and a design tool for customizing products. Though the configuration options available in the tool limit your design capabilities, it offers a wide range of possibilities and is a very engaging and interactive creative medium. This 3D tool offers choices and configurations in several modes: color, images, text, print, textures, and more.

The ecommerce product configurator offers several possibilities. An example is selling furniture items. You can choose the size and color, upholstery fabric and prints from the configurator and finalize your desired product. Each parameter has many choices, letting you be creative and get a product that does not have another copy.

With a few simple clicks, you can upload your design to the online store’s shopping cart, and it will soon be in your hands.

3D Product Configurators: Abilities and Requirements

With the growing demand for product personalization and items like furniture and fittings that stand out in a crowd, many online stores have started offering product configurations. The configurators are targeted at various products and cover a wide range of audiences and applications, with the common goal of customizing the product required by the consumer.

The e-commerce product configurator is also a handy tool for the stakeholders who shape products designed by the consumer, including the manufacturer, the salespersons, and others. It is powerful software that allows stakeholders to communicate with each other and create the finished product as requested by the consumer.

Why Should You Use The E-Commerce Product Configurator

It all boils down to online stores offering consumers a more positive and optimized experience for long-term growth and development. This means reducing conflict points and delivering exactly what the consumer needs. And what better way to do so than to let customers decide what they want and inform the store through the e-commerce product configurator?

Here are some ways that a product configurator can benefit an e-commerce store.

• Improves engagement and digital footprint on your e-commerce store.
• Customers are more likely to make a purchase, thereby increasing conversion rates.
• Customers can design Every product component individually, not just the final item.

After reviewing the benefits of an e-commerce product configurator, let us check its primary features.

Cutting-edge Features of the E-Commerce Product Configurator

The e-commerce product configurator is an interactive tool that greatly enhances the shopping experience. Consumers can personalize their desired products through a DIY approach, including aesthetics and functionality. This is a must-have software for e-commerce stores and platforms that encourage and support product customizations to increase operational efficiencies.

Here are the three primary features of the e-commerce product configurator.

• Collaborative Customization: Customers can modify each product component, including the texture, images, size, color, and overall design. Hence, they get a product that matches their needs and preferences down to the last detail. It is possible to change any aspect of a product even after it has been saved in the system.
• Immediate Visualization: The configurator keeps pace with the customer, constantly updating and changing the product details in real-time. This keeps customers in the loop about how a product looks at a precise time as the design is being implemented. The whole process increases customer confidence when making a purchase decision.
• Various Applications: As an e-commerce store stocks different products, the e-commerce product configurator is good for various applications. Customers can configure fabric, color, size, and texture for a store selling bedding and urban design products, as well as material, design, color, size, and upholstery fabric for an online platform for furniture.

The exponential growth of e-commerce stores has led to customers demanding more than images and product descriptions when checking an item. They now want to see things in 3D and AR that give a realistic and engaging view of the product. For example, you can check how furniture will look in your room and the best place to place it through a combination of the product configurator and AR.

Types of E-Commerce Product Configurators

There are two main types of e-commerce product configurators, each catering to customers’ preferences and business needs.

• 3D product configurator: This is largely used where precise visual detail is critical. It offers 3D models of products that permit customers to experiment with different options such as color, material, and design. An example is a furniture store where customers can decide the upholstery fabric’s size, design, color, and texture.
• Modular Product Configurator. This is the ability to create a modular bench, shelving product or outdoor kitchen by dragging and dropping product modules to arrive at the final look and product.

The e-commerce product configurator has taken the functioning of e-commerce platforms to the next level.

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