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Customer Engagement: New Strategy for the Economy



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Find people with high expectations and a low tolerance for excuses. They’ll have higher expectations for you than you have for yourself. Don’t flatter yourself that this has much to do with you – this is just who they are. Don’t look for “nice” in these relationships. Look for trust.

Be fearless in front of them with your ideas as many times as they’ll let you

Beauty Dust is very pretty to look at and it tastes like nothing, which is great. Here is what it’s supposed to do: This ancient empiric formula expands beauty through alchemizing elements legendary for their youth preserving, fortifying and tonifying qualities. Glowing supple skin, lustrous shiny hair and twinkling bright eyes are holistically bestowed from the inside out.

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I actually first read this as alkalizing meaning effecting pH level, and I was like, OK I guess I understand how that could positively effect your body, but alchemizing means turning elements to gold basically through magic. That lead me to research each ingredient because I know alchemy is not actually happening in my body when I eat this, since alchemy is not real.

In addition to loving beauty and taking care of myself, I also love opening people minds to other paths of self-care, and good marketing and I can honestly say that I use and personally love this product but I’m not sure for which reason.

I think it made me think about it more and really consider why I was choosing to add this to my routine

It poses an interesting question for me on the wellness category – will people be willing to buy in, or does eating something change your “sniff” test on the believe-ability of the claims?

The color is very long lasting and they have an interesting texture that’s like a powder and a cream but neither really. They’re made with pure pigments and oils and will never melt with the warmth of your skin because they don’t contain any waxes. You can literally use them for anything – obviously as eye shadow and liner, but the light shade is a great highlighter, and the red can be used for lip or blush with a little balm.

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There’s also a little pouch to store the rollerballs, and a card with different inspirations as to how to blend them on your skin – but it’s foolproof. You can’t make a mess if you mix them all up.

Badger Beard Balm is perfect for the bearded gents in your life (is this everyone? beards are so trending). It is filled with good things such as vitamins A, D, E & F to keep his beard healthy, thicker and cleaner, as well as helping to relieve itchiness as it soothes the skin under the hair.

If you’re looking to get rid of this beard, maybe this is not the right angle for your gifting

Further, no one wants to cuddle with a dirty beard – who knows, maybe you already are and are dying for a nice way to help this problem of yours his. Beard Wash made by Beard Buddy. Started in 2011 in California, all Beard Buddy products are hand crafted by beards for beards. Both founders have large beards of their own to tame, and wanted to do this with organic products – kudos, and cuddles, to them.

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Everyone Got Duped By Sam Bankman-Fried’s Big Gamble




Sam Bankman-Fried was found guilty of stealing billions of dollars from his Bitcoin exchange FTX customers. It’s a dramatic setback for Silicon Valley’s disheveled wunderkind, who has met celebs such as Gisele Bündchen and Tom Brady.

Bankman-Fried did what he always did on November 7, 2022, when his enterprise began its dizzying, irreversible collapse: he evaluated the odds.

Earlier that day, a rival executive had aired concerns about Bankman-Fried’s crypto exchange’s finances on social media, scaring clients into a multi-billion dollar bank run.

Bankman-Fried conferred with two of his top deputies via online chat. “To be clear, you think the tweet is net bad?” he inquired.

They deliberated about their alternatives. Was it feasible that his opponent would retract his criticism? Could this stop the bleeding? “Fairly unlikely,” wrote Bankman-Fried.

After a guilty verdict, Bankman-Fried risks decades in prison.


It was the kind of calculation Bankman-Fried had been doing for years, the fast computations colleagues said he employed in almost every situation – weighing a break-up, evaluating a dangerous trade.

That strategy worked for a while. Bankman-Fried amassed an estimated $26 billion in personal wealth, multiple magazine covers, and broad political influence as the cryptocurrency’s boy wonder. The flameout was significantly more rapid.

As previously said, the tweet was a flop. In less than five days, billions of dollars poured out of the site. When it was all said and done, more than $8 billion in customer funds had gone missing, and the corporation had gone bankrupt. Five weeks later, prosecutors in Manhattan charged Bankman-Fried, who had already resigned, with wire fraud, securities fraud, commodities fraud, and money laundering.

Two contradicting stories emerged during the four weeks of trial. In one, the erstwhile mogul was a brilliant but clueless genius whose faults as CEO enabled tremendous fraud to take place right under his nose. On the other, with the help of former members of his inner circle, Bankman-Fried stole billions of dollars from customers, betting he’d never be found.

Both accounts show how closely FTX’s fortunes were related to the image of its creator, whose eccentric charisma pulled previous presidents, celebrities, and corporate giants into his sphere and his multibillion-dollar bet.

Bankman-Fried was open about his desire to get wealthy. According to him, he wanted to make all those billions solely to give them away.


After a guilty verdict, Bankman-Fried risks decades in prison.

Bankman-Fried and his younger brother were taught at a young age about utilitarianism, which holds that the most ethical choice is the one that does the most good for the greatest Number of people.

Bankman-Fried attended a seminar by Will MacAskill, a 25-year-old doctorate student at Oxford and the originator of effective altruism, a utilitarian-tinged ideology that uses mathematics to determine how individuals might maximize their philanthropic influence.

Mr. MacAskill advised that to achieve the best, Bankman-Fried should take his enormous brain to profitable Wall Street and contribute most of his pay to worthy organizations.

Bankman-Fried was purchased. In 2014, he applied his degree to Jane Street, a high-frequency trading firm, and reportedly donated around half of his earnings to charitable organizations.

Three years later, Bankman-Fried discovered an industry that may make him wealthy than traditional trading: cryptocurrency.

He launched Alameda Research, a crypto investment firm, at 25 after finding that Bitcoin values fluctuated significantly across countries. Alameda reportedly gained $20 million from arbitrage trading in just three weeks.

In 2019, he established FTX, a Hong Kong-based cryptocurrency exchange for international investors. Like Elizabeth Holmes, another Silicon Valley entrepreneur whose star fell, he got big-name investors to contribute to the company not only money but also credibility.


After a guilty verdict, Bankman-Fried risks decades in prison.

Within months, the daily trading volume on FTX had surpassed $300 million. With a fortune of $22.5 billion, he appeared on the Forbes 400, the magazine’s annual ranking of the wealthiest Americans, in 2021.

Some credit his extraordinary achievement to an exceptionally high-risk tolerance, a willingness to risk severe consequences for a large gain.

“He would be happy to flip a coin if it came up tails and the world was destroyed,” his ex-girlfriend and former CEO of Alameda Research, Caroline Ellison, testified at trial. “As long as if it came up heads the world would be more than twice as good.”

According to internal sources, life at FTX may be likened to a grown-up maths camp, populated by a diverse group of smart misfits and headed by the constantly rumpled Bankman-Fried.

“He was super disorganised, he was always in cargo shorts, he was always sloppy,” a former FTX employee told the BBC. “He would walk around the office in bare feet.”

According to the employee, those at the top were a close-knit group who sometimes unthinkingly listened to Sam. “It could be cult-like.”


Natalie Tien, who oversaw public relations and Bankman-Fried’s schedule at FTX for almost two years, claimed he was charismatic to the point where the company seemed “toxic” at times.

“We just trusted him 100%,” she told the BBC. “To a degree that we kind of worried [about] speaking up for ourselves.”

The company’s employees were not the only ones who were captivated.

Appearing in shorts and ill-fitting T-shirts with Bill Clinton, Tony Blair, Gisele Bundchen, and Katy Perry, he became a type of spokesperson for the crypto business as a whole just as it began to reach new heights.

Part of the mystery stemmed from the fact that Bankman-Fried seemed to forego the amount of luxury that his money could have bought. During the trial, his defense attorneys said he did not own a yacht. He drove an old Toyota Corolla. Meanwhile, he spoke before Congress, calling for greater regulation of the cryptocurrency business, distinguishing himself from many of his contemporaries.

“In a weird way, he seemed kind of like the grown-up in the crypto world,” said Zeke Faux, an investigative journalist and the author of Number Go Up: Inside Crypto’s Wild Rise and Staggering Fall.

And then there was the proclaimed final goal: Bankman-Fried would give it all away.

“It was a great story, everybody loved it,” Mr Faux remarked. “People loved it in Congress, the VCs loved it, the bankers loved it.”

“The problem with his story is that it was not true,” he told me.

Sequoia Financing, a venture financing firm, published a breathless profile on Bankman-Fried in their magazine in September 2022. FTX was worth $32 billion at the time.

Author Adam Fisher detailed Bankman-Fried’s efforts to maximize his fortune in order to maximize his impact on the world in the now-deleted essay FTX’s SBF Has a Saviour Complex, and Maybe You Should Too. Fisher wrote that it was risky. “But the maths couldn’t be clearer.”

“To do the most good for the world,” he said, “SBF needed to find a path on which he’d be a coin toss away from going totally bust.”

A month and a half later, industry news site CoinDesk released a shocking story claiming that Alameda had invested more than half of its $15 billion portfolio in FTT, the crypto coin issued by FTX. The announcement sparked concerns about the true worth of Alameda’s interests, as well as the apparent conflict of interest between Alameda and FTX, who are separate entities.

Then, on November 6, industry rival Binance CEO Changpeng Zhao, CZ, said that he would liquidate his own substantial FTT holdings.

On November 11, FTX imploded, taking the story of cryptocurrency’s prodigy.

The fall was not unexpected for some watchers of the crypto boom and Bankman-Fried’s spectacular climb to prominence.



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Chevron Buys Hess For $53 Billion, 2nd Buyout Among Major Producers, As Oil Prices Surge




Chevron is paying $53 billion for Hess Corp., and it isn’t even the largest acquisition in the energy sector this month as major producers seize the initiative as oil prices rise.

Crude prices soared substantially in early 2022 due to Russia’s invasion of Ukraine, and they are now hanging around $90 per barrel after rising 9% this year, indicating that huge drillers are flush with cash and seeking areas to spend lots of cash.

The Chevron-Hess transaction comes less than two weeks after Exxon Mobil announced a $60 billion acquisition of Pioneer Natural Resources.

Oil prices are under pressure from various sources, including the Ukraine conflict. Saudi Arabia and Russia are putting pressure on the oil market by reducing their output, and a conflict between Israel and Hamas now runs the risk of escalating the Middle East crisis. While assaults on Israel do not impair global oil supply, according to a US Energy Information Administration report, “they raise the potential for oil supply disruptions and higher oil prices.”

Chevron announced Monday that the acquisition of Hess adds a substantial oil field in Guyana and shale holdings in North Dakota’s Bakken Formation. Guyana is a South American country of 791,000 inhabitants poised to overtake Qatar, the United States, Mexico, and Norway as the world’s fourth-largest offshore oil producer. It has become a major producer recently as oil behemoths like Exxon Mobil, China’s CNOOC, and Hess compete for highly valuable oil resources in northern South America.

“This combination is aligned with our objective to safely deliver higher returns while lowering carbon,” Chevron Chairman and CEO Mike Wirth said in prepared remarks. “In addition, Hess increases Chevron’s estimated production and free cash flow growth rates over the next five years, and is expected to extend our growth profile into the next decade supporting our plans to increase our peer-leading dividend growth and share repurchases.”=


Chevron Buys Hess For $53 Billion, 2nd Buyout Among Major Producers This Month As Oil Prices Surge.

Chevron is financing Hess with stock. For each Hess share, owners will receive 1.0250 shares of Chevron. Chevron valued the transaction at $60 billion, including debt.

Moreover, despite warnings about climate change following a summer of record-breaking heat, high energy prices have fueled increased exploration and drilling and large dividends for investors.

Several acquisitions have focused on shale formations in the United States, and another phase of energy industry consolidation began during the pandemic as big producers attempted to decrease costs. Chevron announced the purchase of Noble Energy for $5 billion in the summer of 2020. Chevron struck the contract when petroleum prices were down more than 30% due to the coronavirus outbreak. ConocoPhillips paid $9.7 billion for shale producer Concho Resources in an all-stock transaction that same year.

Britain approved a huge oil and gas project in the North Sea last month, defying warnings from experts and the United Nations that countries must halt exploiting new fossil fuel resources if the world is to avert catastrophic climate change.


Chevron Buys Hess For $53 Billion, 2nd Buyout Among Major Producers This Month As Oil Prices Surge.

Chevron stated that the transaction will help to enhance the amount of cash returned to shareholders. The business expects to be able to recommend increasing its first-quarter dividend by 8% to $1.63 in January. This would still need to be approved by the board. Once the purchase is completed, the business aims to increase stock buybacks by $2.5 billion to the top end of its guidance range of $20 billion per year.

After six months of negotiations, both Chevron and Hess boards approved the agreement disclosed Monday, which is expected to be finalised in the first part of next year. Hess shareholders must yet approve it. The company’s CEO, John Hess, is set to join Chevron’s board of directors. His family owns a sizable portion of Hess.

Chevron Corp., situated in San Ramon, California, saw its stock drop more than 2% before the market opened Monday. Hess Corp., situated in New York City, had its stock price fall somewhat.


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Shein In Talks To Buy Missguided From Mike Ashley’s Frasers Group




Shein, created in China in 2008, is a global fast fashion behemoth.

According to the BBC, Mike Ashley’s Frasers Group is in talks to sell its Missguided clothing brand to online fashion giant Shein.

The talks regarding a purchase, first reported by Sky News, occurred only a year after Frasers acquired the brand.

Last year, Frasers Group paid £20 million for Missguided after the online apparel store went bankrupt.

Shein, created in China in 2008, is a global fast fashion behemoth.


Frasers Group and Shein have both been reached for comment.

According to Sky, the agreement will see Shein acquire Missguided’s brand and other intellectual property while Frasers retains the head office.

Missguided, situated in Manchester, was launched in 2009 by Nitin Passi and has since grown to become one of the UK’s largest online fashion players.

However, due to supply chain issues, rising freight prices, and increased competition from rivals, it went into administration in May 2022 before being acquired by Frasers Group.

Frasers, which owns the Mike Ashley-founded Sports Direct company, has grown swiftly by acquiring troubled brands. Game, Evans Cycles, Jack Wills, and are examples.

While Mike Ashley is no longer the CEO of Frasers, he still maintains a majority ownership in the company.


Shein, which currently has its headquarters in Singapore, saw a boost in sales during the Covid epidemic when lockdowns increased internet purchases.

It was valued at roughly $66 billion earlier this year, which was lower than a previous valuation of around $100 billion.

It has been speculated that Shein will attempt to float its shares in the United States.

However, in May, a group of US congressmen demanded that Shein be investigated amid allegations that people from China’s predominantly Muslim Uyghur community were used as forced labor to create some of the clothing it sells.

Human rights organizations and Western governments, particularly the United States and the United Kingdom, have accused China of perpetrating crimes against humanity against the Uyghurs.

Shein responded to the BBC, saying, “We have zero tolerance for forced labour.”

“Our suppliers must follow a strict code of conduct that is aligned with the core conventions of the International Labour Organisation.”


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